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Kip Cassino, Author: Flair provides website marketing services for authors

Client Spotlight: Kip Cassino: Writer, Storyteller, and Forecaster

What do you love most about what you do?

I have always loved to write. The books I'm writing now come from ideas and plot lines that have been spinning around in my head for a long time. Now I'm finally getting the chance to write them down.

Is there a person or experience that has inspired your career?

I owe all of my writing, and most of the success I've enjoyed in life to Helen, to my wonderful wife. Without her, all the words I've written would remain ideas in the back of my mind. She left my world far too soon -- after only thirty years -- but that is the way with angels. I'll walk with her hand in mine again soon.

What do you do better than anyone else?

My reviewers tell me I'm very good at describing characters and immersing readers in the story.

What do you wish you could change?

I wish I had started writing sooner. I wish Helen had been in my life sooner to guide me.

Tell us about you!

I have a little black-and-white Shih Tzu who has stolen my heart. Spending time with her, people-watching, reading, and watching nine fantastic grandchildren grow, take up most of the rest of my time -- when I'm not writing, of course.

Anything else you'd like to add?

Flair has been a Godsend to me. I tried working up my own website, once I realized a serious writer needs one. The results were predictably mediocre. Flair has given me a wonderful site, which gets me compliments on almost a daily basis.

People ask from time to time how hard it is to write. I always tell them the hard part is starting. Once you have set your mind to sharing your thoughts with others, the rest comes naturally. All you need is a story to tell, and the will to begin.

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